LG’S Endangered Species Awareness Campaign Spotlights The Red Wolf
From StreetInsider.com:
ENGLEWOOD CLIFFS, N.J., Dec. 10, 2024 /PRNewswire/ — LG Electronics is bringing attention to the plight of the endangered red wolf through a dynamic display on its iconic Times Square billboard in New York City. As part of the company’s ongoing endangered species series, the red wolf, one of the world’s most at-risk wolves, has been chosen to underscore the urgent need for biodiversity and efforts to combat global warming.
The 3D anamorphic experience illustrates the stark reality of forest ecosystem destruction, showing a red wolf that has lost its habitat due to the damaging changes and degradation of its natural environment. The red wolf is classified as ‘critically endangered’ by the International Union for Conservation of Nature (IUCN), with estimates suggesting that only around 20 remain in the wild in North Carolina.
